United Biscuits, a British multinational with many leading brands in the baked products category including McVitie’s biscuits, Phileas Fogg snacks, and Jacob’s Cream Crackers, amongst others is serious in their commitment to lowering saturated fat. The company has invested over $8.5 million to reformulate their popular McVitie’s biscuit.
Major brand products such as McVitie’s biscuits face tremendous...